Kelly Marble, a marketing technologist, joins Lana Hout and Aisha Wynn of The Ai Chicks to uncover cost-effective strategies for small business growth, the accessible evolution of AI tools, and the profound impact of AI on personalized consumer engagement. This episode also shares insights on breaking tech adoption barriers and the importance of education for leveraging AI's full potential.

Kelly Marble, a passionate advocate for AI in marketing, has dedicated her career to helping small businesses overcome barriers to entry in the digital landscape. Recognizing the varying degrees of AI knowledge among business owners, from the curious and enthusiastic to the outright avoidant, Kelly strives to educate and empower. Through her efforts, she aims to bridge the gap between emerging technology and small business practicality. Armed with insightful data from reputable sources like Deloitte and Stanford, Kelly underscores the critical need for AI integration, highlighting that a mere 1 in 4 small businesses are currently leveraging its potential. Her mission is to increase this number, ensuring that more businesses thrive in an increasingly automated world.